Giro

Giro

At Santafixie, we know the importance of Giro in the cycling industry, that's why in our online shop you will find a wide range of Giro cycling equipment so you can enjoy and improve your cycling experience with one of their products.

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Giro

66 products

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Giro

66 products

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Giro, pioneers in cycling safety

A brand born out of a need: security

Although its name may seem to have Italian origins, Giro was born in the USA by Jim Gentes, a designer obsessed with responding in a self-sufficient way to his own needs. It was said and done. Jim designed and produced his own bicycle helmet in 1985, the Advantage. With an aerodynamic shape, it was designed to gain time against the wind in the fledgling triathlon event. A year later Giro presented the Prolight helmet, a lighter model, at the Long Beach Cycling Show, and returned from the show with $100,000 in sales. This helmet was arguably the cornerstone of Giro's history, winning over riders as a helmet with a superb ventilation system, light weight and excellent comfort.

In the 1990s the American brand continued to produce the first helmets as such to be seen in the grand tours. One of them was Greg Lemond, winner of the 1989 Tour de France with the Aerohead helmet on his head. Greg managed to win the three-week grand tour by a mere eight seconds over the runner-up. Did he gain those eight seconds thanks to the low aerodynamic drag of his helmet compared to those of his rivals? We don't know, but it must have had some influence.

Not just helmets

After the Aerohead, presented in 1989, other helmets followed, such as the Air Attack or Roc Loc. Giro, faced with the boom in popularity of mountain bikes in the mid-1990s, turned to the design of specific helmets for this new modality. For example, the Switchblade, the first modular helmet to which an extra safety frame could be added to protect the jaw in the event of an accident.

In addition to helmets, Giro decided to go further and create a range of quality cycling equipment available to all cyclists. These include cycling shoes and gloves thanks to their exceptional fit, the comfort they provide and the quality of the materials they are made of.

Giro's authority

Today, Giro is based in Scotts Valley (California) and is one of the most recognised brands in the cycling world. Its designers strive daily to achieve the best protection and safety in all the products they produce.

At Giro, they stand out for offering excellent protection, safety and quality in their products. In addition, they manufacture a wide range of products for different modalities, such as road cycling, MTB and even extreme sports like skiing.

Cycling is more than just entertainment or fashion. As the world of cycling continues to evolve and advance, Giro will continue to produce whatever it takes to keep up with the times.

Discover the wide range of Giro's best products at Santafixie

At Santafixie, we know the importance of Giro in the cycling industry, that's why in our online shop you will find a wide range of Giro cycling equipment so you can enjoy and improve your cycling experience with one of their products.

Sometimes such prestigious brands use very innovative materials and technologies and are a bit expensive and costly for some people. But we have the solution to this problem. We have available a section with the best offers and discounts of the brand Giro so you can have at your fingertips some of their products and you can enjoy them while you ride your bike.