{"title":"BLB","description":"\u003ch2\u003eBLB, the European Mecca of the Fixie movement\u003c\/h2\u003e\r\n\u003ch3\u003eA dream come true\u003c\/h3\u003e\r\n\u003cp\u003eBLB is the \u003cstrong\u003ebrainchild of Jan and his partner Feya\u003c\/strong\u003e. Jan worked as a messenger courier, riding the streets of London by bicycle every day. His main aim was to set up one of the \u003cstrong\u003efirst shops in London that specialised in fixie bikes\u003c\/strong\u003e.\u003c\/p\u003e\r\n\u003ch3\u003eBrick Lane, an iconic setting\u003c\/h3\u003e\r\n\u003cp\u003eThe couple stopped talking and got to work at making their dream a reality. In \u003cstrong\u003e2006\u003c\/strong\u003e, they opened a \u003cstrong\u003ebicycle accessories\u003c\/strong\u003e stall at the large and popular \u003cstrong\u003eBrick Lane\u003c\/strong\u003e market in central London. The market boasts a great diversity of cultures and all kinds of stalls can be found there.\u003c\/p\u003e\r\n\u003cp\u003eThanks to the\u003cstrong\u003e wide range of bicycle products and spare parts they sold\u003c\/strong\u003e, they managed to create a very \u003cstrong\u003eunique and iconic stall\u003c\/strong\u003e where people from all over the UK would come to find the accessories they needed to finish assembling their fixie bikes.\u003c\/p\u003e\r\n\u003cp\u003eBefore the arrival of the big fixed-gear boom, Jan and Feya realised how popular the sale of their products was and decided to \u003cstrong\u003eopen a more stable and professional shop.\u003c\/strong\u003e That was when they began to offer something that virtually no one was doing at that time.\u003c\/p\u003e\r\n\u003ch3\u003eExclusive products for their customers\u003c\/h3\u003e\r\n\u003cp\u003eIn the past, fixie bikes weren't easy to find. It took time, creativity and the necessary components to create these exclusive bikes.\u003c\/p\u003e\r\n\u003cp\u003eJan and Feya were fully dedicated to \u003cstrong\u003eworking on customising the bikes of\u003c\/strong\u003e each of their customers to give them the bike of their dreams. Furthermore, \u003cstrong\u003eJan advised and assisted his customers\u003c\/strong\u003e in choosing the bicycle frame, wheels, saddle and handlebars.\u003c\/p\u003e\r\n\u003cp\u003eTo offer this versatility of products, they had to go beyond the status quo. His main intention was to\u003cstrong\u003e seek out brands from all over the world\u003c\/strong\u003e in order to acquire them.\u003c\/p\u003e\r\n\u003ch3\u003eMore than just a brand\u003c\/h3\u003e\r\n\u003cp\u003eDue to the high demand and the need for fixie parts, Jan and Feya decided \u003cstrong\u003eto create their own components themselves under the name BLB\u003c\/strong\u003e. In doing so, they managed to create \u003cstrong\u003ea very prestigious name for themselves \u003c\/strong\u003ein the world of fixie bikes. Thanks to the \u003cstrong\u003euniqueness and wide range of their products\u003c\/strong\u003e, they started to receive a lot of messages from people in various cities all over Europe who wanted to buy their products.\u003c\/p\u003e\r\n\u003cp\u003eAfter a year of manufacturing their own products, BLB's success grew exponentially and they decided to create their \u003cstrong\u003eown distribution company, called Big Mama.\u003c\/strong\u003e\u003c\/p\u003e\r\n\u003cp\u003eThis distribution channel distributes the BLB brand's own product range, which is continuing to expand.\u003c\/p\u003e\r\n\u003ch3\u003eCollaboration with H\u0026M\u003c\/h3\u003e\r\n\u003cp\u003eWhile maintaining the importance of the fixed gear, clothing brand \u003cstrong\u003eH\u0026M\u003c\/strong\u003e proposed a \u003cstrong\u003ecollaboration with them \u003c\/strong\u003eas a means to celebrate and translate into fashion all the culture that surrounds urban cycling.\u003c\/p\u003e\r\n\u003cp\u003eThe launch of their products was a \u003cstrong\u003esuccess\u003c\/strong\u003e and thanks to this, they now have an \u003cstrong\u003eexclusive range of jackets and T-shirts\u003c\/strong\u003e that serve as a link between fashion and city bikes.\u003c\/p\u003e\r\n\u003ch2\u003eThe best of BLB can be found at Santafixie\u003c\/h2\u003e\r\n\u003cp\u003eAt Santafixie, we want everyone to be able to enjoy urban cycling and everything related to it. That's why you can find a wide variety of \u003cstrong\u003e\u003ca href=\"\/en\/collections\/componentes-bicicleta\"\u003eBLB bicycle components\u003c\/a\u003e and \u003c\/strong\u003e\u003ca href=\"\/en\/collections\/accesorios-para-bicicleta?filter.p.vendor=BLB\"\u003e\u003cstrong\u003eBLB accessories\u003c\/strong\u003e\u003c\/a\u003e in our online shop, one of the most popular fixed gear brands in Europe.\u003c\/p\u003e\r\n\u003cp\u003eFurthermore, we also stock \u003cstrong\u003eexclusive \u003c\/strong\u003e\u003ca href=\"\/en\/collections\/equipamiento-ciclismo\"\u003e\u003cstrong\u003eBLB equipment\u003c\/strong\u003e\u003c\/a\u003e so you can go out on the street and show everyone your \u003cstrong\u003epassion for urban cycling\u003c\/strong\u003e.\u003c\/p\u003e\r\n\u003cp\u003eBut that's not all, our website also features a category with the\u003ca href=\"\/en\/collections\/ofertas?filter.p.vendor=BLB\"\u003e\u003cstrong\u003e best BLB brand offers and discounts,\u003c\/strong\u003e\u003c\/a\u003e so that you have a wide variety of all its products and accessories for bicycles at your fingertips.\u003c\/p\u003e","products":[{"product_id":"potencia-blb-lil-quill-26-mm-80-mm","title":"BLB Lil Quill Stem 26mm 80mm","description":"\u003cp\u003eThe \u003cstrong\u003eBLB Lil Quill Stem 26mm 80mm\u003c\/strong\u003e is an essential component for any cyclist looking to improve their riding experience. This stem is made of \u003cstrong\u003eanodized aluminum\u003c\/strong\u003e, which makes it strong and durable. In addition, its sleek, minimalist design makes it an ideal choice for those looking for a modern, sophisticated style.\u003c\/p\u003e\n\n\u003cp\u003eThis stem is designed for \u003cstrong\u003e26mm\u003c\/strong\u003e handlebars and has a length of \u003cstrong\u003e80mm\u003c\/strong\u003e, making it perfect for those looking for a more comfortable and ergonomic position on their bike. It is also designed for \u003cstrong\u003e1\"\u003c\/strong\u003e forks, making it compatible with a wide variety of bikes.\u003c\/p\u003e\n\n\u003cp\u003eThe BLB Lil Quill Stem 26mm 80mm has an angle of \u003cstrong\u003e18°\u003c\/strong\u003e, making it perfect for those looking for a more upright position on their bike. What's more, its lightweight yet strong design makes it perfect for every type of cyclist, from the most experienced to beginners.\u003c\/p\u003e\n\n\u003cp\u003eThe \u003cstrong\u003eBLB Lil Quill 26mm 80mm\u003c\/strong\u003e stem is an excellent choice for those looking to improve their riding experience. Its sleek, minimalist design, its strength and durability, and its compatibility with a wide variety of bikes make it an ideal choice for any cyclist.\u003c\/p\u003e","brand":"BLB","offers":[{"title":"White","offer_id":54853891359047,"sku":"Potencia BLB Lil Quill Blanco","price":35.95,"currency_code":"EUR","in_stock":true},{"title":"Black","offer_id":55326475485511,"sku":"Potencia BLB Lil Quill Negro 80mm","price":36.95,"currency_code":"EUR","in_stock":false},{"title":"Silver","offer_id":55637623800135,"sku":"STBLBLIQUISI-80mm","price":36.95,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1000\/2474\/6311\/files\/potencia-blb-lil-quill-stem-white_42cc2b89-0a55-4aab-84dc-cf4c3ea83018.jpg?v=1788340115"},{"product_id":"cinta-manillar-blb-pro-microfibra-verde","title":"BLB PRO Microfibre Handlebar Tape - Green","description":"\u003cp\u003eThe \u003cstrong\u003eBLB PRO Microfibre Handlebar Tape\u003c\/strong\u003e in Green is the perfect addition to any cyclist's gear. This elegant tape is made from a long-lasting and soft material that is designed to provide maximum \u003cstrong\u003ecomfort\u003c\/strong\u003e and \u003cstrong\u003egrip\u003c\/strong\u003e during your rides. The \u003cstrong\u003eperforated microfibre\u003c\/strong\u003e allows your hands to breathe, preventing sweat buildup and ensuring a comfortable grip.\u003c\/p\u003e\u003cp\u003eThis handlebar tape is not only breathable, but also \u003cstrong\u003estrong\u003c\/strong\u003e, \u003cstrong\u003edurable\u003c\/strong\u003e, and \u003cstrong\u003elightweight\u003c\/strong\u003e. It provides excellent grip in all conditions, making it perfect for both \u003cstrong\u003ewet and dry weather\u003c\/strong\u003e. Whether you're a \u003cstrong\u003eprofessional cyclist\u003c\/strong\u003e or a \u003cstrong\u003ecasual rider\u003c\/strong\u003e, this tape is sure to enhance your cycling experience.\u003c\/p\u003e\u003cp\u003eThe BLB PRO Microfibre Handlebar Tape comes with everything you need to install it on your bike. In the box, you'll find two rolls of tape, two bar plugs, and two end strips. This makes installation \u003cstrong\u003equick and easy\u003c\/strong\u003e, so you can get back to riding in no time.\u003c\/p\u003e\u003cp\u003eOverall, the BLB PRO Microfibre Handlebar Tape in Green is a \u003cstrong\u003emust-have\u003c\/strong\u003e for any cyclist who wants to improve their grip and comfort on the bike. With its elegant design, long-lasting material, and easy installation, this tape is sure to become a staple in your cycling gear.\u003c\/p\u003e","brand":"BLB","offers":[{"title":"Default Title","offer_id":54853947818311,"sku":"Cinta Manillar BLB Pro Microfibra Verde","price":12.38,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1000\/2474\/6311\/files\/cinta-blb-verde1.jpg?v=1788340584"},{"product_id":"tronchacadenas-blb-1-8","title":"Chain cutter BLB 1\/8\"","description":"\u003cp\u003eThe \u003cstrong\u003eBLB 1\/8\" Chain Cutter\u003c\/strong\u003e is a must-have tool for any cyclist who rides a track or fixed gear bike. This chain cutter is specifically designed to work with \u003cstrong\u003e1\/8\" chains\u003c\/strong\u003e, making it the perfect tool for those who need to \u003cstrong\u003ebreak or shorten their chain\u003c\/strong\u003e. With its \u003cstrong\u003esolid construction\u003c\/strong\u003e, this chain cutter is built to last and can handle even the \u003cstrong\u003eburliest chains\u003c\/strong\u003e.\u003c\/p\u003e \u003cp\u003eOne of the best things about the BLB 1\/8\" Chain Cutter is that it comes with \u003cstrong\u003ereplaceable pins\u003c\/strong\u003e. This means that if you ever wear out the pins on your chain cutter, you can easily replace them without having to buy a whole new tool. This makes the BLB 1\/8\" Chain Cutter a great investment for any cyclist who wants to \u003cstrong\u003esave money\u003c\/strong\u003e in the long run.\u003c\/p\u003e \u003cp\u003eOverall, the BLB 1\/8\" Chain Cutter is a \u003cstrong\u003ehigh-quality tool\u003c\/strong\u003e that is essential for any cyclist who rides a track or fixed gear bike. With its solid construction, replaceable pins, and ability to break even the burliest chains, this chain cutter is sure to become a \u003cstrong\u003estaple in your bike maintenance toolkit\u003c\/strong\u003e.\u003c\/p\u003e","brand":"BLB","offers":[{"title":"Default Title","offer_id":54854616613191,"sku":"TOCHABLB18","price":23.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1000\/2474\/6311\/files\/sacaremaches-blb-1-8_bc7b94cc-f97c-499e-be8c-0edfce2a865a.jpg?v=1792665355"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1000\/2474\/6311\/collections\/blb-cabe.jpg?v=1789655705","url":"https:\/\/www.santafixie.com\/en\/collections\/blb.oembed","provider":"Santafixie","version":"1.0","type":"link"}